How we rank Ohio businesses
Every “Best X in Y” page is generated from a weighted score. The weights are published below, the inputs are recorded in a weekly ranking snapshot, and sponsorship is never one of the inputs.
The seven factors
- 24%
Review quality
Average rating, weighted to discount tiny samples and suspicious rating spikes.
- 16%
Review volume
How many reviews exist relative to others in the same category and market size.
- 14%
Review recency
How recently real customers have left feedback. Stale praise counts for less.
- 12%
Profile completeness
Hours, services, photos, contact details, socials and description all present.
- 14%
Local relevance
How strongly the business actually serves the location on the page.
- 10%
Verified data freshness
When we last verified the business details against a trusted source.
- 10%
Editorial review
A human pass for consistency, licensing signals, and obvious red flags.
Advertising disclosure
- · Ads appear in fixed, predictable slots and are always labeled “Advertisement”.
- · Premium and Pro members are visually highlighted and labeled as members.
- · Neither buys a Top 10 position, a rank change, or a higher score.
- · Editorial notes that affect a rank are recorded and kept by our editorial team.
What happens each week
- 1. Ingestion. New and updated business records arrive through a compliant Google Places import process. Visitor page views never trigger Places requests or scraping.
- 2. Dedupe & review. Likely duplicates are queued for a human decision before they can appear.
- 3. Enrichment. Missing websites and social profiles get suggested with a confidence score and require manual approval.
- 4. Ranking snapshot. Factors are recomputed and stored so a rank change can always be explained after the fact.
- 5. Page refresh. Every affected “Best X in Y” page is regenerated, its last-updated date advances, and the sitemap is rebuilt.
See something wrong?
Owners can claim a listing for free and correct their details. Data freshness is a ranking factor, so accurate information genuinely helps.
